RichAds

RichAds is a self-serve ad network selling push, popunder, in-page push, native, direct click (domain redirect), Telegram, calendar and pre-roll video traffic, as listed on its homepage as of September 2026 (richads.com). You bid on a CPM or CPC basis, set targeting and run campaigns from its dashboard.

Its Direct Click format is domain redirect traffic: visitors who type a parked or mistyped domain are redirected to an advertiser page (richads.com/direct-click/).

The network sells only its own inventory; it does not supply offers, so you still need a CPA network or advertiser and, ideally, a tracker.

Nutra is among the verticals RichAds lists, and affiliates use its push traffic for nutra COD offers in tier 2 and tier 3 countries.

RichAds suits affiliates already comfortable with push and pop traffic who want a second source to compare against, and buyers who want to try domain redirect traffic, which fewer networks sell. Its account levels with personal managers suit teams that spend steadily.

It is not ideal as a first network if your budget is very small, since the entry deposit is higher than some competitors'. Like all push and pop networks, it is also wrong for anyone expecting search-level intent or brand-safe placements.

Teams that want Telegram or pre-roll video inventory from the same account also have a reason to look at it.

You deposit funds, create a campaign in a chosen format, pick CPM or CPC, set countries, devices and other filters, and add your tracker link. RichAds publishes a postback so conversions can be reported back for optimisation. Per its FAQ (September 2026), automated rules "automatically filter traffic by set parameters" and blacklist weak sources, and Target CPA "automatically adjusts bids and traffic sources for push, pops and in-page campaigns". Both need a connected tracker. The FAQ does not limit them to managed accounts.

Domain redirect works differently from push: there is no creative, the user lands straight on your page after typing a domain. The vendor's blog claims domain redirect campaigns convert "10 times higher" than pop; treat that as a vendor claim to test, not a benchmark.

For nutra, a typical approach is a push campaign on CPC in one country with several creatives, a prelander and a tracker, with weak sources cut after a fixed spend. See tracking and attribution.

Registration and a first campaign are straightforward. The homepage claims moderation "goes 24/7, while the campaigns usually pass it within 10-20 minutes any time of a day!", as of September 2026. Tracker setup is the usual click ID and postback wiring. Treat that as the vendor's claim, and record the moderation time and any rejection reasons on your own first campaigns.

Direct Click campaigns need no creative, so they are the quickest to launch, while push campaigns need icons, titles and descriptions in several variants. Prepare compliant versions of each before the first deposit.

Format range is the main strength. Push, pop, in-page, native and domain redirect in one account let a buyer test the same offer across formats without new registrations and deposits.

Domain redirect traffic is less commonly available, and its lack of a creative removes one moderation step and one variable from testing.

The tiered account system (Rookie from $150, then Professional at $500, King at $3,000 and VIP at $10,000 in deposits, per the homepage in September 2026) ties service level to spend, and higher tiers add managers and support.

Payment options include wire transfer, cards, Capitalist and Payoneer, which suits affiliates outside the usual banking routes.

Having both CPM and CPC on the same formats lets you switch model once you know a source's click-through rate.

The entry deposit is higher than at some networks. The FAQ states "The minimum deposit for starting with RichAds ad network is $150" as of September 2026, and lists wire transfer, bank cards, Capitalist and Payoneer as payment methods without a different minimum for any of them. The terms of service do not mention a deposit amount.

Push and pop traffic quality is uneven, and blacklisting weak sources is ongoing work. Domain redirect volume is limited by the number of parked domains, so it rarely scales like push.

The vendor's performance claims, such as domain redirect converting "10 times higher" than pop, are marketing, not audited data.

There is no detailed public nutra policy. Section 9.2 of the terms of service bans "advertising of online pharmaceuticals, drugs" but adds that "this category does not include the advertising of dietary supplements", and also bans content that could lead to "dangerous actions that could harm the health of individuals". The rules of service prohibit misleading information and false advertising, and the FAQ says pharmaceutical brands such as antibiotics cannot be promoted (all checked September 2026). Supplements are allowed in principle; which health claims pass is left to moderation. Fast moderation also means campaigns can pass review and still be stopped later. RichAds publishes no list of allowed health claims, so ask your manager before launching a nutra offer.

Bids are auction-based and change by country and format, so the facts tab lists entry deposits and models rather than rates.

Illustrative arithmetic: $150 at a $0.02 CPC buys about 7,500 push clicks. At 8% prelander click-through and 3% lead rate on the offer, that is about 18 leads. That is enough to see whether an offer is dead, but not enough to optimise. Budget two or three deposits per offer and country.

PropellerAds is the direct comparison, with similar formats, a lower minimum deposit and CPA Goal bidding; affiliates often test the same offer on both. For native article-style placements, MGID is the usual choice. The ad networks category covers the rest.

Compare networks on the same offer, lander and country, with equal budgets and the same tracker, and decide on cost per approved lead. Results for one country rarely transfer to the next, so repeat the comparison when you expand.

RichAds is a practical second or third push and pop source, with a wider format list than most, including domain redirect. For nutra COD in tier 2 and tier 3 countries, it is worth testing alongside PropellerAds, since results often differ by country.

Weigh the $150 entry level, uneven source quality and the lack of a public nutra policy we could cite. Treat vendor conversion claims as hypotheses and let your tracker decide.

If domain redirect converts for your offer, it can be a useful supplement to push, but plan for limited volume and keep push or native as the main source.